"A typical MSO Personal Commission extends beyond paint colours and materials and finishes to encompass changes to body and interior design and also dynamic and powertrain enhancements as required", said McLaren marketing boss Jolyon Nash.
One lucky McLaren customer is due to take delivery of a twin pair of MSO commissioned cars. The MSO R Coupe and MSO R Spider are the modern equivalents of the McLaren X-1, the Batmobile-like one-off that made its debut at the 2012 Pebble Beach Concours d'Elegance.
Along with their uprated drivetrain, the MSO R models come with aggressive aerodynamic features including a twin-element rear wing, front dive planes and MSO Visual Carbonfibre Pack parts.
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Given the last MSO product featured on PistonHeads was Michael Fux's 720S, these two Super Series McLarens look remarkably restrained. Badged only MSO R, the coupe and the spider have been lavished with all the best Macca bits and bobs and - we reckon - it's all been done in the best possible taste. The cars also get an MSO rear spoiler, louvered fenders, a roof scoop and a large rear wing.
Other details include Delta Red pinstripes on the front splitter and side blades, while the splitter, side skirts, sill panels, rocker panels and plenum cover feature the MSO R branding. The wheels of both cars are the same 5-spoke design, finished in satin black on the Coupé and gloss black on the Spider. Both cabins feature Alcantara® trim material throughout. The steering wheel has a carbon fibre upper and lower, with black Alcantara® grips and a Delta Red centring stripe. Today, McLaren announced that one customer is about to take home a almost identical pair of cars completely tailored to his tastes.
The mid-mounted unit also blows through exhaust ports that have been hand-polished and join to a titanium exhaust, helping to boost power output to 679bhp - up from 666bhp in the now-discontinued 675LT. Furthermore, the MSO R cars receive a bespoke Iris screen, instrument display and shift lights, the latter presumably questioning why you're travelling so fast in something so valuable.