The next step, which the company is announcing today, involves stopping Pages that regularly share these stories from buying any Facebook ads at all, regardless of whether or not the ad includes a disputed link.
"False news damages the trust of people who are on Facebook", Facebook product director Rob Leathern told Yahoo Finance. "So, we've made a decision to add this to the list of things to help that informed community". It will actively block Pages from advertising on the site as long as they're spreading fake news. Nor did it detailed as to how long the ban could last. "The distribution of false news is damaging to that objective".
Chiefs acquire LB Reggie Ragland, release LB Josh Mauga
A healthy Ragland would be an incredible upgrade for Kansas City going forward, practically giving them an extra first round pick. Buffalo selected the 6-1, 247-pound Ragland with the 10th selection of the second round in the 2016 draft from Alabama.
"We don't want to share that", added Leathern. "We don't want to reveal too much because we don't want them to game the system". The company says that this is going to help reduce the distribution of fake news which will prevent Pages that spread fake news from making money. Earlier this month, Facebook started using advanced machine learning techniques to detect potential hoaxes and send them to fact-checkers.
Monday's announcement comes nine months after last year's controversial USA presidential election, after which Facebook was heavily criticized for playing a role in distributing misleading news coverage.
The issue became a big political topic in Europe, with French voters deluged with false stories ahead of the presidential election in May and Germany backing a plan to fine social media networks if they fail to remove hateful postings promptly, ahead of elections there in September.